Monday, April 14, 2014

Poster art for movie "Lua Phat"

This was the original project that brought me out to Vietnam.  I have been a long time fan of comics, superheroes, and action films, so the opportunity to create the marketing artwork for a fantasy film was something that I could not pass up.  The Vietnamese title is "Lua Phat" which means "monk on fire."   The film starred Dustin Nguyen, Ngo Thanh Van, and Thai Hoa as warrior monks in a fantasy desert town setting.  Much of the art direction was drawn from old western movies which the english title, "Once Upon a Time in Vietnam," would suggest.  Bao Tranchi did an amazing job ceasing unique and exclusive costumes for the actors.  I spent about a month on set during the final days of filming shooting much of the background elements including buildings, skies and BTS images which gave me a feel for the characters.  Once principal filming had wrapped, I septa a day in studio shooting the individual characters  in various poses for the final artwork.  The images were used in a variety of outlets including standalone cutouts, posters, and billboards.  Below are some of the posters that were hung around the city as promotional tools.








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